Building Teams, Transforming Work, Growing Capabilities

I lead multidisciplinary teams through technological shifts, delivering value by treating transformation as evolution rather than disruption—prioritizing collaboration, resilience, and sustainable growth. My leadership combines hands-on product innovation with the direction of major functions, leveraging adaptability and vision to anticipate market trends. At Rocket, we cut release cycles by two-thirds. Trusted as both a visionary and a builder, I champion innovation, align product strategy with organizational goals, and use data-driven insights to inform decision-making. I foster environments where teams deliver, experiment, and push boundaries—building bridges, surfacing shared ambitions, and creating clarity through proven methodologies like OKRs and the "working backward" process. Work with me, and you gain a leader who understands where the industry is headed and knows how to get you there.

Rocket UX Reformation
Integrating UX into intake and prioritization, establishing research-backed decision frameworks, and defining Agile UX workflow
Cummins Telematics - Product Strategy and Design System
The opportunity was to help internal product and design operations leaders create a clearer operating model for UX, product strategy, design systems, and enterprise delivery.
Rocket Digital Design + Design System: Global Launch
This shift paralleled Rocket Companies’ 2020 IPO and the 2021 change from Quicken Loans to Rocket Mortgage, leveraging high-impact brand assets like Rocket Mortgage FieldHouse to drive visibility and market presence.
AAA Life Express Term Product Strategy + Product Design
A new D2C path for AAA Life. A guided multi-step application, payment, review and sign, upsell/counteroffer logic, and real-time underwriting through ExpressApprove.
Cummins Power UX + Design System Adoption
Redesigning PowerCommand Cloud around enterprise permissions, generator-fleet management, operational controls, and reusable product architecture.
OhioHealth: Unifying Digital Brand, Content, and Care
This case is less about a single page redesign and more about bringing brand, content, architecture, and reusable experience patterns into one system.
Presbyterian Health - Web Portal Strategy + Design
The portal strategy and redesign for a rebuilt PHS.com, organizing the site around the help people needed most.
Novant Health Now: GTM, Care-Hub UX, and Voice Agent UX
The core vision was a patient-focused platform that could simplify discovery, inform care choices, and connect people to the right care, improved wayfinding, and tighter coordination across channels and experiences.
Rocket Product and Engagement Strategy
This work established a lifecycle-based model for how Rocket could earn trust, stay relevant between major transactions, and deliver value across multiple stages of homeownership.
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