Leading UX Across Product, Platform, and Organizations

I lead UX teams through complex product challenges by turning research, strategy, and design execution into clear, buildable systems. My work spans design systems, information architecture, service journeys, product flows, prototyping, usability testing, and delivery partnership across product, engineering, marketing, and executive teams. As a UX leader and design manager, I help teams create structure without slowing momentum. Whether a probabilistic interface or a deterministic flow, I define the problem, guide the research, shape the experience strategy, critique the work, align stakeholders, and keep design connected to product outcomes. Across these cases, the through-line is practical UX leadership: clearer decisions, stronger patterns, faster delivery, better usability, and more consistent experiences across channels and products. UX Strategy & Vision – UX Design Management – Design Systems Leadership – Information Architecture – Research Synthesis – Journey Mapping – Prototyping – Usability Testing – Conversational UX Strategy – Voice Interface Design – AI-Assisted Experience Design – Prompt, Intent, and Dialogue Modeling – Human-Centered AI Interaction Patterns – Agile & SAFe Integration – Cross-Functional Team Leadership – Stakeholder Alignment – Roadmap Prioritization – Accessibility & Inclusive Design – Ethical AI

Rocket Product and Engagement Strategy
Research-Led Product Strategy
Novant Health Now: GTM, Care-Hub UX, and Voice Agent UX
Care Access + GTM Strategy+ Service UX
Rocket Digital Design + Design System: Global Launch
Design System + Digital Rebrand
Jimmy John’s Redesign and Ordering UX
Ordering UX + Platform Consistency
OhioHealth: Unifying Digital Brand, Content, and Care
Digital Brand + Content System + Core IA
AAA Life: ExpressTerm Product Strategy + Design
D2C Product Strategy + Conversion
Janus Capital: UX Strategy + Design
Financial UX + Content Strategy
Presbyterian Health: Web Portal Strategy + Design
Portal Strategy + IA
Johnson & Johnson Product Strategy, Branding and Design
Branding + Wellness Platform + Experience Strategy
LeggoMyEggo.com: ReDesign + Games + Scavenger Hunt
Website Redesign + Interactive Campaign UX
thebar.com: Product Strategy + Voice UX
Voice UX + Interaction Strategy
The Henry Ford: Product + Content Strategy
Content Strategy + Experience Architecture
U-M Athletics: Recruiting Content Strategy
Recruiting Experience + Content Strategy
Cummins: Product Advisory Operating Model
Operating Model + Product Governance
Enlighten UX Maturity
UX Leadership + Team Scaling
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